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Safety is in our DNA: when Dave Baszucki and Erik Cassel launched Roblox in 2006, they spent a few hours each day with the community, helping to ensure that Roblox was a safe and welcoming environment. Safety was their top priority, and they made constant improvements in their moderation, both for content and for communication on the platform.

Fast forward to 2023, and while the scale of our community and breadth of content on our platform have grown exponentially, safety continues to be our top priority. Roblox now has over 66 million daily active people, and the fastest growing age group on Roblox is 17-to-24-year-olds.

As we grow, our safety foundations are more critical than ever

Our unwavering commitment to safety begins with our Community Standards. They outline a vision for making Roblox welcoming for all ages and set a high bar for what content and behaviors are allowed on our platform. Our Standards are a living document that we continue to evolve with guidance from our Safety Advisory Board of renowned digital safety experts from around the world, including ConnectSafely, Family Online Safety Institute (FOSI), and Better Internet for Kids.

Every Roblox journey starts with account creation, and we invest heavily in account security. In addition to being the way people log in, accounts contain avatars, virtual inventory, friends, and links to real identities. Our accounts are designed to work for everyone - from someone creating their first online account to the owner of a large content production studio. Those studio owners use their Roblox accounts to manage their business, from administering their creations to distributing the Robux they’ve earned. Our goal is to ensure that all accounts are both convenient to use and resilient to compromise, no matter where they are in their Roblox journey. Recently, we launched Session Management and Security Email Notifications to increase transparency and help people on Roblox manage their accounts proactively.

Age-appropriate safety is top-of-mind as our content and experiences diversify

Parents can use our parental controls to tune their children’s experience on Roblox. This includes limiting who their children interact with and what content they can access on the platform. Our Experience Guidelines help parents choose what types of Roblox experiences their children are able to enter. Our Experience Guidelines’ age recommendations are grounded in child development research and informed by industry standards. These guidelines help people and parents make informed decisions about the content they interact with on Roblox.

Our approach to safety is unique given our breadth of dynamic experiences

The volume and breadth of experiences on Roblox is growing faster than ever. In the first quarter of 2023, there were 3.2 million active creators who contributed over 6.4 million active experiences, so there’s something for everyone on the platform.

Along with this scale and dynamism of our platform comes a unique set of challenges. Each experience consists of thousands of 3D meshes, textures, audio samples, images, and the code that brings them to life. Moderating this wide array of content that can be combined in nearly limitless combinations requires advanced machine learning and 24/7 moderation teams - two areas where Roblox has invested and continues to innovate.

Additionally, communication is an essential part of almost every experience on Roblox, and our vision for immersive communication will bring more dynamic, nuanced interactivity to the platform. Allowing everyone to express themselves in a safe way is central to our mission, and we employ comprehensive text filters that block the sharing of inappropriate words, phrases, and personally identifiable information in accordance with our Community Standards. We'll cover our communication safety measures in more depth in a later post; in the meantime, you can learn more here.

Input from our growing community is essential to a safe platform

As our audiences and experiences grow in volume and sophistication, we encourage people on Roblox to keep their experiences safe by reporting any activity or content that causes concern. Anyone on Roblox can block people acting in unsafe ways and report inappropriate content/behavior using our Report Abuse system. We take abuse reports seriously, and we maintain close and transparent working relationships with law enforcement and global safety partners. Our safety team works across 11 languages, examining reports and intervening when necessary.

We will continue advancing our vision for safe co-experiences

As we look towards a future of dynamic, immersive experiences that push the boundaries of human imagination, we remain committed to providing a safe platform for people of all ages. We always approach innovation and creativity from our founding principle of safety and look forward to sharing more regular updates, so stay tuned.