Roblox on Track to Pay out $30 Million to Independent Game Developers in 2017
Company Announces 10x Acceleration in Developer Earnings Over Past Three Years at Start of Annual Roblox Developers Conference; Two Developers Poised to Earn More Than $2 Million in 2017
SAN MATEO, CA – July 21, 2017 – Roblox Corporation, the largest user-generated platform for play, will announce that it is on track to payout $30 million to independent developers in 2017 fueled by its growth, which now boasts more than 56 million monthly players worldwide. The announcement will be made at the start of the company’s third annual Roblox Developer’s Conference in San Jose, CA July 21-23 aimed at helping developers create for the platform and maximize monetization opportunities. It signifies a significant acceleration in developer payouts over the past three years, which amounted to $2.5 million 2015 and $5.5 million in 2016.
The rise in payouts is a direct result of Roblox’s rapid growth in monthly active players combined with a recent increase in payouts the company makes available to its user-generated community, a jump that lifted a maximum of $140,000 per month to $1,050,000 per month. This increase – extended to the more than 1.7 million and growing creators – will make it possible for two of the platform’s top developers to earn more than $2 million this year alone. Roblox’s top games are now making over $100,000 a month.
“Roblox is an immersive gaming and social platform that entertains more than 56 million players from across the globe. Even more so though, it provides players of all ages a real ability to learn vital coding and programming skills that can lead to game development on the Roblox platform and with our size and scale, serious potential earnings,” said David Baszucki, CEO and co-founder of Roblox. “We have accelerated rapidly, our payouts to developers which reflects the ability of our developer community. We are proud of everybody who continues to imagine and develop on our platform to create these immersive social experiences and there’s no better time to celebrate them than at our Roblox Developers Conference this weekend.”
The Roblox Developers Conference brings together hundreds of dedicated Roblox creators from all over the country – even the world – and offers a jam-packed weekend of panels, brainstorms, and in-depth discussions. Creators at every skill level will be in attendance to learn and offer their expertise to peers who share a passion in creating compelling games for kids using the platform’s easy-to-use tools via Roblox Studio, a free all-in-one development engine, that allows them to intuitively build immersive 3D multiplayer games.
“Every year I look forward to attending RDC and to share in a weekend where I can talk, throw around ideas, and learn from all different players and creators,” said Cindering, one of Roblox’s top developers. “I love creating games that millions of people enjoy playing – and the money isn’t bad either! Coming to RDC is a great way to get face time with other fans of the platform.”
Roblox is the largest social platform for play that allows kids to imagine, create, and play together in immersive 3D worlds. Over 29 million user-generated online games have been produced on the Roblox platform with over 56 million players visiting Roblox every month to create adventures, play games, roleplay, and learn with friends in a family-friendly environment. Roblox is accessible on all modern smartphones, tablets, desktops, Xbox One, Oculus Rift, and other popular VR platforms. Roblox was ranked #37 in the Consumer Products and Services category for overall revenue in Inc. Magazine’s 2016 5000 Fastest Growing Private Companies in America. Roblox – Powering Imagination. For more information, please visit https://corp.roblox.com.