Our ninth annual Roblox Developers Conference (RDC) kicked off today at the Fort Mason Center in San Francisco. Every year, this event brings the most innovative creators from across our global community together to connect with one another and learn about our newest features and products. This year, we shared how we plan to achieve our vision of reimagining how people come together.

As of the quarter ending June 2023, 65.5 million users spend an average of 2.3 hours every day on Roblox. As the platform has grown, the community is more excited than ever about connecting, building, and communicating. Roblox가 RDC에서 공개한 혁신은 비전을 현실화하기 위해 확립한 네 가지 원칙에 속합니다. We’ll talk through each of these principles below:  

1: Evolving our Platform for 3D Immersive Communication and Connection 

Roblox is a global immersive platform for connection and communication. We are making it easier to create personalized and expressive avatars as we evolve and introduce new ways to communicate on Roblox. These unique avatars help people fully connect with others in our immersive 3D experiences. Avatars represent a user’s identity, so an avatar’s look can change as often as the user likes—more than 10 million of our daily active users updated their avatars every day in 2022. 

At RDC we unveiled new tools we’ll be rolling out throughout the year to make it as seamless as possible to create and publish avatars from anywhere: 

• New mesh and texture APIs will give creators control over changing items inside an experience, so they can morph the shape and dimensions, or change textures. 향후 수개월 내 해당 API를 사용해 체험을 떠나지 않고도 아바타를 맞춤 설정할 수 있는 옵션이 공개될 예정입니다. This will start with the customization of avatars themselves—adding freckles or changing the shape of the jaw—then expand into in-experience creation of avatar items, clothing, and emotes. 
• Our avatar creation tool now supports importing standard gLTF files in addition to OBJ and FBX files. 또한 아바타의 다양한 표정, 감정 표현, 장신구, 레이어드 복장의 구현을 확인할 수 있는 미리 보기 기능도 출시되었습니다. And coming later this year, we’ll release ML-powered tools that will automate the process of rigging, skinning, caging, and segmenting the model for the creator.  
• We plan to enable a way to easily create an avatar from an image and a text prompt, then customize it and add it to the user inventory to start using it. Today, avatar creation takes an experienced creator days, or up to a week. But in his keynote, Dave showed how easy it will be to create an avatar in just minutes with these new tools. 

We’ll also continue expanding on the ability to express emotion through avatars, going beyond facial expressions to hand gestures and upper body movements, and new machine learning (ML) techniques that enable more realistic avatar movement. 가까운 미래에는 실제 눈을 깜박이는 속도까지 정확하게 아바타로 얼굴 표정을 표현할 수 있게 됩니다. All of this is important to enable people to have emotional connections in these immersive experiences in the same way we do outside of them. We’re so excited to see what our creators build with these new capabilities. 

Sharing New Ways to Communicate

사람들은 이미 Roblox에서 문자 채팅을 통해 친구들과 어울리며 소통하고 있으며, 미국의 13세 이상 사용자의 경우 음성 채팅을 통해서도 소통하고 있습니다. Last month, we also shared the ability for those over age 13 to animate their avatar with facial animation, using the camera on their device. At RDC, we announced Roblox Connect, a new way for friends to call each other as their avatars—together in a shared experience. 

Launching later this year, Connect will enable people to call a friend from their Roblox friends list using their real name and facial expressions—conveying nuance with their own body language—and be transported to a shared immersive space on Roblox for their conversation, sitting together by a campfire or standing beside a waterfall. 개발 스토리를 좀 더 덧붙이자면, 본 기능은 기본적으로 할리우드 스타일의 모션 캡처 스튜디오를 별다른 장비나 모션 추적 점선 없이 휴대폰이나 노트북에서 실행하는 것으로 패키징을 진행 중입니다. The device’s camera is all that’s needed to capture motion and translate it in real time.

We will open source Roblox Connect and have built it only using public platform APIs. By providing Roblox Connect directly to our millions of creators, we unleash their collective genius to develop new communications experiences. While we cannot possibly imagine all the ways our creators will use this technology, here are two examples of the potential power of this new functionality:

1. Today, someone who lives in San Francisco could meet up with a friend who lives in London at New York’s Metropolitan Museum of Art to check out the latest exhibit via The Met experience on Roblox. But with Connect, these friends could make a call on Roblox and teleport there together, hear their friend’s commentary about the art, and see their friend’s reactions, all in real time.
2. A father and his grown son, who’s moved across the country, could be together on a dock by a lake and reminisce about their last fishing trip. The son could see the expression on his dad’s avatar and hear his real laugh as they joke with each other.  

2: Coming Together in Exceptional Experiences From Anywhere Across More Devices

Roblox is one of the largest immersive platforms available anywhere. As devices evolve and new versions become available, we want to provide everyone on Roblox with the best experience possible for their device. Creators can publish experiences once and immediately get them into the hands of a global audience across all of the platforms we support. 

We’ve opened up access for developers to start creating experiences for Roblox on Meta Quest and have seen a tremendous response. In the first five days, we saw more than 1 million downloads of the open beta. At RDC, we shared that Roblox will be widely available to people on Meta Quest later this month. 또한 Roblox Xbox 앱을 업그레이드하여 새로운 모습, 신속한 업데이트(최신 기능에 대한 액세스 포함), 콘텐츠 추천 기능 및 사용자 경험을 개선할 것이라고 발표했습니다.

And, at long last, we announced that next month, millions of Playstation console owners will be able to access the full catalog of Roblox experiences. Getting our developers' experiences onto these two amazing platforms is a significant step toward making Roblox available on all of the most popular devices. And we’re not stopping there! 

3: Growing a Vibrant Virtual Economy With More Ways to Earn 

Roblox는 크리에이터에 대한 지원을 확대하고자 이미 제공 중인 툴 및 서비스 제품군 외에도 수익을 창출할 수 있는 새로운 수단을 제공합니다. As we shared in our vision for the Roblox economy, we support one of the world’s largest virtual economies. In the 12 months ended June 2023, Roblox developers have earned $680 million. In the span of a couple of years, we have also diversified and introduced new ways to allow more creators to earn. 

Leveraging Generative AI

At RDC, we announced Assistant, a conversational AI that makes creation on Roblox more accessible and empowers advanced creators to build richer, more engaging experiences faster. Assistant will be available in Roblox Studio and Creator Hub later this year, and within experiences sometime next year to help creators learn, code, and build more effectively. Working with Assistant will be collaborative and iterative, so creators can provide feedback and Assistant will work to provide the best solution. This new generation of AI-powered tools will amplify the ability of all creators to bring their ideas to life. 

Assistant는 Roblox의 기존 생성형 AI 사용에 기반한 개발을 진행하며, 신규 또는 경험이 부족한 크리에이터의 개발 진입 장벽을 낮추고, 기존의 크리에이터가 지루하고 반복적인 작업을 자동화하고 작업을 빠르게 확장할 수 있도록 지원합니다. In both cases, this unlocks new creative opportunities so we all benefit from a more diverse set of ideas, and bigger, more ambitious projects being shared on the platform. Earlier this year, we released Code Assist and Material Generator into beta and we’ve already seen great success with both tools. '코드 지원'을 출시한 이후 생성된 코드의 양은 이전 자동 완성 솔루션에 비해 두 배로 증가했습니다. '재질 생성기' 베타는 텍스트 프롬프트를 통한 재질 변형을 지원하며, 이를 사용하는 크리에이터의 물리 기반 렌더링(PBR) 재질 변형의 사용은 사용하지 않는 크리에이터에 비해 50% 이상 증가했습니다.

Economic Opportunities for Creators

At RDC, we shared with creators key enhancements that will improve their ability to earn on Roblox. 먼저, 크리에이터가 체험 내에서 구독 서비스를 제공하고 각 구독 모델로 제공할 기능이나 서비스를 자유롭게 선택할 수 있는 기능이 곧 출시될 예정입니다. For instance, a creator could offer a subscription for a digital “trunk club” where subscribers regularly receive curated outfits, or a members-only fan club. 

As a step toward making it possible for anyone on Roblox to participate in our economy, later this month, we are inviting anyone that is ID-verified and has Premium to create 3D items for our Marketplace. Roblox는 마켓플레이스의 우수한 콘텐츠 보유 및 창의성 보호 유지에 많은 관심을 쏟고 있습니다. 이에 올해 진행한 마켓플레이스 개설과 더불어, 본인 인증 외에도 크리에이터에게 더 많은 책임을 부여하는 보호 장치를 구현하고 있습니다. We are also developing easier ways for creators to detect duplicates of their items and more easily report, manage, and track IP claims. These tools are in development now and we’ll share details as they become available.

We are also evolving our Marketplace so that by next year, there will be two predominant types of items: those that are fixed in quantity (Limiteds) and those that have a flexible quantity, both with costs per unit to publish. Grounded in real-world economics, these systems are intended to help creators sustainably earn income. We launched Limiteds in April and through June 2023, we’ve seen strong traction, with 77 percent of Limiteds selling out and 80 percent of items reselling for more than the original price.

At last year’s RDC, we announced our plan to launch Immersive Ads, which we did this year. 올해는 이에 따른 배움의 해로, 이미 크리에이터, 특히 미드테일 및 롱테일 크리에이터들이 몰입형 광고를 통해 최대 20%의 수익을 올리는 초기 결과가 창출되고 있습니다. Brands are also seeing the impact of these ads as a way to reach their communities more effectively. 예를 들어, H&M의 포털 광고는 체험 참가자 수를 11% 증가시켰으며, 그 중 97%는 체험의 첫 방문자로 확인된 바 있습니다. More than 11,000 people organically joined a friend who had teleported into the H&M experience through an Immersive Ad. 

또한 Roblox는 크리에이터 마켓플레이스 수수료에 대한 커뮤니티의 분명한 피드백을 수용하고자 합니다. Next year, we plan to update our Creator Marketplace fees to enable asset and tool creators to keep 100 percentof the net proceeds from the sale of their items in Studio or Creator Hub—excluding tax and payment processing fees. Also coming next year is the ability for developers to sell models in addition to plugins, and a change to buy and sell assets in U.S. dollars instead of Robux, thus eliminating any Roblox platform fees. 이렇듯, 시작은 작지만 Roblox는 크리에이터 간 교류가 활발한 이코노미를 구축할 수 있기를 희망하고 있습니다. 개인 크리에이터 및 모든 규모의 크리에이터 그룹이 수익을 창출할 수 있도록 시스템을 다양화하고, 가능한 경우 비용 절감이나 더 높은 페이아웃의 형태로 비용 효율성을 갖출 수 있도록 돕고자 합니다.

4: Working Together to Foster Civility, Built on a Foundation of Safety 

안전에 대한 Roblox의 마인드는 창립 이념으로부터 계승되어 왔습니다. It is the foundation upon which civility is built. We invest in technology and workflows to maintain a safe, civil, and welcoming platform for everyone in order to empower people to build communities that are fair, respectful, and helpful. 또한 새로운 커뮤니케이션 매체가 도입되고 더 많은 사람들이 작품 제작 과정에 유입됨에 따라 검열 툴 확장에도 집중하고 있습니다.

At RDC, we shared new tools that will help maintain a safe environment as we roll out new features. 바로 정책 위반 음성 커뮤니케이션을 감지하는 ML 아키텍처로, This model is the first of its kind deployed at scale, where the AI is directly evaluating voice content and expression, rather than first translating voice to text and then classifying that text. The English-language moderation model will be released shortly, with four additional languages to follow.

매너 있는 온라인 공간 조성은 Roblox와 크리에이터 커뮤니티의 공동 노력에 의해 이룩할 수 있습니다. We empower creators of experiences by providing the policies, tools, and insights to define what civility means for their community. 오디언스에게 적합한 상품 제공과 같은 통합적인 맥락을 구현할 수 있도록 지원합니다. Today, developers can use the IsVerified API to better manage access to features within their experiences based on a person’s account verification level. This can be used to grant access to specific parts of the experience or help them better manage in-experience moderation. Later this year, developer-configured text filters will provide developers with tools to decide what type of text is appropriate for their community and experience. 이 작업은 안전하고 매너 있고 번영하는 커뮤니티 조성을 위해 기술 및 워크플로를 지원하고자 하는 지속적인 투자의 일부일 뿐입니다.

But this is not the end…

All of the innovations we shared at RDC will enable people to connect and communicate in a more immersive way than ever before, on an ever expanding range of devices. 크리에이터는 Roblox의 새로운 툴을 사용해 언제 어디서나 손쉽고 직관적으로 작품을 제작하며, 안전과 매너를 바탕으로 비즈니스를 구축할 수 있게 될 것입니다. These are the principles that will help us achieve our vision: Reimagining how people come together. We are grateful and excited to continue this journey with our creator community and cannot wait to see the amazing things they’ll build with this new technology.